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Digital health report

A full review of your entire digital presence

Website, GA4, Search Console, Google Ads and Meta — analysed together. You get one honest report: what works, what leaks money, and what to fix first.

Book a chat What's reviewed
Deliverable
Written report + walkthrough
Time
Delivered within 10 working days
Price
Fixed price — no commitment

Most companies have the numbers — what they lack is the connection between them. Analytics sits in one tool, ads in another, and nobody has looked properly at the website since launch.

A digital health report is an independent review of all of it, in one place. I get access to your accounts, go through them manually, and deliver one report telling you what is actually happening — and what is worth acting on first.

Important

This is not a sales pitch dressed up as an analysis. You own the report either way, and it is written so that any agency — or your own team — can act on it.

Six areas, reviewed by hand

No auto-generated PDF from a tool. Every point is assessed by me, with reasoning and a concrete recommendation.

01

Website & technical

How the site is built, how fast it is, and what gets in the way of both Google and your users.

  • ·Speed and Core Web Vitals
  • ·Technical SEO: indexing, structure, schema
  • ·Mobile experience and accessibility
  • ·Forms, CTAs and conversion flow
02

GA4 & measurement

Are you even measuring what matters? Most GA4 setups I see are misconfigured.

  • ·Is tracking set up correctly?
  • ·Missing conversions and events
  • ·Channel groupings and attribution
  • ·Data you can trust — or can't
03

Google Search Console

The most underrated data source you have. This is the ground truth on what you're actually visible for.

  • ·Keywords you rank for today
  • ·Pages losing positions
  • ·Indexing problems and errors
  • ·Untapped potential: page-two rankings
04

Google Ads

Paid traffic quickly reveals whether your money works for you — or for Google.

  • ·Account structure and campaign setup
  • ·Keyword match types and negatives
  • ·Landing pages vs. ad message
  • ·Waste: what should be stopped today
05

Meta / Facebook

Reach without direction is expensive. We look at whether the effort connects to everything else.

  • ·The ad account and audiences
  • ·Pixel and event tracking
  • ·Content and posting frequency
  • ·Interplay with organic traffic
06

Content & AI visibility

Are you cited when someone asks ChatGPT or Google AI about what you sell?

  • ·Content depth and freshness
  • ·Visibility in AI Overviews and AI answers
  • ·Structured data and E-E-A-T
  • ·Content gaps against competitors
How it works

Four steps — from access to action plan

01
Access and kick-off

You give me read access to the website, GA4, Search Console, Ads and Meta. I send a simple checklist so it takes you minutes, not hours.

Your effort: approx. 30 min
02
Manual review

I go through all six areas, collate the findings and look for patterns across them — that's where the real insight sits.

My effort: 12–18 hours
03
The report

You get a written report with a score per area, concrete findings, screenshots and a prioritised action list sorted by impact versus effort.

Delivered within 10 working days
04
Walkthrough together

We go through the report in a 60–90 minute meeting. You ask questions, I explain, and you decide what happens next.

60–90 min, online or in person

A score per area — not opinions

Every area gets a score with reasoning, so you can see in black and white where you stand. Next time we measure, you see the movement.

The report is written in plain language, free of jargon, and made to be put straight on the table in a board meeting.

Example report
Overall digital score
61/100
Website & technical 74
GA4 & measurement 38
Search Console 82
Google Ads 45
Meta / Facebook 66
Content & AI visibility 59

What you walk away with

Written health report

20–35 pages of findings, screenshots and reasoning — per area.

Overall score and sub-scores

One number to steer by, and six sub-scores showing where it hurts.

Prioritised action list

Sorted by impact versus effort, with a clear «do this first».

Estimated potential

What the key measures could realistically mean in traffic and enquiries.

Walkthrough meeting

60–90 minutes where we go through everything and you get your questions answered.

Full ownership

The report is yours. Use it with me, another agency, or in-house.

All access is treated confidentially and removed after delivery if you wish.

A particularly good fit if…

You spend money on digital but aren't sure what you actually get back.
You're considering changing agency and want to know where you stand first.
You're about to build a new website and want the facts on what must be included.
You've inherited a setup from someone else and lack an overview.
The board or management asks for results you can't document.
You suspect ad spend is leaking but can't get it confirmed.
FAQ

Frequently asked questions

Why do you need access to my accounts?

Without access it's guesswork. Read access to GA4, Search Console, Google Ads and Meta is what separates a real analysis from a superficial check from the outside. You grant read access only, and it can be revoked at any time.

Is this the same as an SEO audit?

No. An SEO audit looks at organic visibility. The health report looks at everything in context — including paid advertising, measurement and content — and finds the problems that arise between channels. That's often where the biggest losses are.

Do I have to buy services from you afterwards?

No. The report is a standalone deliverable at a fixed price. Many choose to take the actions forward themselves or with another agency, and that's perfectly fine.

What if I don't have all the channels?

Then we review the ones you do have. The report also covers which channels you should consider — and which you're better off skipping.

How long does it take?

A finished report within ten working days from when we have all access. We schedule the walkthrough right after delivery.

Who carries out the analysis?

Frank Eirik Steffensen, CEO of SeoWeb, with over 20 years in the SEO and web industry. Nothing is outsourced, and you deal with one person throughout.

Next step

Find out where you actually stand

Book a short chat and we'll go through the scope and what the report will cover for your business. No obligation.

20+
years in the SEO and web industry
6
channels and systems reviewed
10
working days to a finished report
Call us Book a session